Thursday, January 6, 2011

Casio launches Exilim EX-ZR100


Casio America, Inc. and its parent company, Casio Computer Co., Ltd., today unveiled the 12.1 megapixel EX-ZR100, the new flagship model for the company’s popular EXILIM® family of digital cameras. Blazingly fast, the EX-ZR100 is powered by Casio’s new EXILIM ENGINE HS with dual core processors, which work together to offer consumers a high-speed shooting experience unlike any other. From high-speed image processing to slow-motion video recording, the next generation EXILIM EX-ZR100 represents a dramatic advancement beyond today’s traditional digital cameras. Also joining the EX-ZR100 is the EX-ZR10. Announced at the 2010 Photokina Expo, the EX-ZR10 is the younger sibling of the more advanced EX-ZR100, and will begin shipping in January 2011.

“Casio is continuously pushing the envelope for what’s possible when it comes to digital cameras, and nothing embodies that approach more than the new EX-ZR100,” said Toshi Iguchi, Senior General Manager, Digital Imaging Division, Casio America Inc. “The EX-ZR100 combines our most advanced imaging technologies and is indicative of the level of innovation that consumers can expect from Casio. This is a camera that we’re proud to call our flagship model for 2011.”

The Casio EX-ZR10 is available in black and will ship in January 2011 for USD249.99

The Casio EX-ZR100 will be available in black and will ship in March 2011 for USD299.99

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